Sarah Habsburg
Top 12 Sources of Hotel Bookings for 19 Countries in 2022
Welcome to the third version of this article! To date it has been super well received, so here goes the updated version with the top 12...
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Sarah Habsburg
- Jan 29
- 8 min
Hoteliers Guide to Emotional Marketing
Every time we buy something, we pass through a process of emotional interaction. “Passing through” the process is a great way to describe...
44 views
Sarah Habsburg
- Nov 27, 2022
- 9 min
How to list your hotel as sustainable on Booking, Google, and Expedia
Before we delve into the “how to”, let’s first check in on three things: Why do it? What does sustainable mean? Who is behind the...
9 views
Sarah Habsburg
- Sep 17, 2022
- 4 min
How TV Can Influence Travel, and Our Expectation of Experience
I spent the last week holed up with Covid. This was no fun as many of you know. In-between nursing my disappointment that I am clearly...
19 views
Sarah Habsburg
- Jul 24, 2022
- 9 min
Google Analytics 4 Guide for Tourism Businesses
Over the last few months, you may have seen this carefully crafted email subject line pop up in your inboxes: “We will begin to sunset...
55 views
Sarah Habsburg
- Jun 12, 2022
- 6 min
7 Most Common SEO Mistakes
Most tourism business owners are one-man bands running the whole show alone, or with limited help. We all know that SEO is super...
56 views
Sarah Habsburg
- May 22, 2022
- 6 min
Top Tip on How to Save Money at Your Hotel
Anyone running a business today wants to reduce costs to have a healthier bottom line. If your business is not financially viable,...
60 views
Sarah Habsburg
- Apr 22, 2022
- 11 min
Working with Press & Influencers for Hotels: Interview with Kellé Alberts, Witklipfontein Eco Lodge
If you have ever asked yourself how to get social media influencers to visit and share their experience of your property, you are not...
61 views
Sarah Habsburg
- Mar 26, 2022
- 4 min
Smart Energy Saving Tips for Your Hotel
We really don’t need another crisis on top of a global pandemic and a senseless war, but we have one, albeit a more silent one. Energy...
47 views
Sarah Habsburg
- Feb 27, 2022
- 10 min
Bookings from Agoda via Booking.com? A guide to understanding why and tips for taking back control.
You have never set up a profile on Agoda, but you are receiving bookings from that channel. The price on the reservation confirmation...
26 views
Sarah Habsburg
- Dec 26, 2021
- 10 min
Hotel Marketing Trends for 2022
There is no doubt that the hospitality landscape looks a whole lot different to this time last year. Changes to consumer behaviour and...
80 views
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